Not a Money Person? You Can't Learn and Look Good at the Same Time
AI disclosure: This episode is narrated by an AI-generated voice.
Maybe you've said it out loud. "I'm just not a money person." J. has a different explanation. Every person goes through four levels to learn anything, whether it is a stick shift or the numbers on a rental, and the second level is supposed to feel uncomfortable. J. taught it this way in his Cashflow Foundation course. You can't learn and look good at the same time.
What you'll learn:
- Why the person you are today isn't ready for the future you want yet, and why that's good news
- The four levels of learning, in plain English: you don't know what you don't know, you know you don't know, you know but have to concentrate, and the zone
- The three words that stop learning: "I know that"
- Why we stop asking questions somewhere between kindergarten and twelfth grade, and what a toddler learning to talk can teach you about money
- How the four levels show up when you start a rental business
- A 10-minute homework: one money topic you've avoided, your level, and one question to ask this week
Timestamps:
00:00 'I'm not a money person'
00:55 Who you are today vs. what you want
01:45 Level 1: you don't know what you don't know
02:41 Level 2: you can't learn and look good
04:02 Levels 3 and 4: from concentration to the zone
05:02 The four levels in a rental business
06:35 Your 10-minute homework: one question
07:24 Diagnostic call and sign-off
08:09 AI voice note
Want a second set of eyes on your situation and your numbers? Book your complimentary one-on-one diagnostic call: go.cashflowdiary.com/ep702-call
Not ready for a call? Get the free Cashflow Diary newsletter: go.cashflowdiary.com/ep702-subscribe
Sources: J. Massey's own teaching. Cashflow Foundation course ("the four levels of learning," the photography and stick-shift examples, "I know that," the bedtime-story questions, decide means to cut off), a 2020 live training (the toddler learning to talk), a 2023 mastermind session ("an addiction to looking good"), and a 2023 member webinar ("you and I cannot out-earn our personal growth").
If this helped, rate the show on Apple Podcasts or Spotify.
Narrated with J. Massey's licensed AI voice, built from his own recordings.
Educational content, not financial advice. Results not typical; client details changed.
- (00:00) - 'I'm not a money person'
- (00:55) - Who you are today vs. what you want
- (01:45) - Level 1: you don't know what you don't know
- (02:40) - Level 2: you can't learn and look good
- (04:02) - Levels 3 and 4: from concentration to the zone
- (05:02) - The four levels in a rental business
- (06:34) - Your 10-minute homework: one question
- (07:24) - Diagnostic call and sign-off
- (08:09) - AI voice note
