CFD 123 - Marketing: Another Necessary Skill Every Entrepreneur Needs to Develop!
After managing 400+ units and helping STR hosts in 17 countries achieve $800+ monthly net income per bedroom, I'm sharing my best strategies - free.
Every Monday and Thursday, you'll get:
✓ One actionable STR automation strategy
✓ Data-driven market insights that matter
✓ Implementation frameworks that work
✓ Real case studies from our 20,000+ community
No fluff. No theory. Just proven systems from my living room "office" (fueled by Celsius and Chick-fil-A).
These are the exact insights that help our community achieve:
• 30%+ profit margins
• 80% automated guest communication
• 5+ hours saved weekly
👉 Join 20,000+ successful STR hosts at https://newsletter.cashflowdiary.com/welcome
Now, let's dive into today's episode...
In the last episode of the Cash Flow Diary podcast the focus was on learning to fail forward and fail frequently because it happens to be necessary to your success as an entrepreneur. In this episode the focus is on another necessary skill you must develop to be a successful entrepreneur and investor. It’s marketing! With the New Year fast approaching, marketing is a subject you need to put your mind to and get ready to follow through with your marketing plan in a big way. It’s a sure bet that if you don’t pay much attention to your marketing strategies… or if you don’t have any strategies in place… you could be doing a whole lot better in your business. This is especially true in Real Estate Investing. Marketing is far more than the definitions you find in any dictionary online or off. What marketing really means is getting out into the world to let people know you exist and that you can solve their problems! In Real Estate, investors often think because they have a deal or two that’s all they need. Not so! You have to build, maintain and grow your database of sellers, buyers and other investors. You have to get out there and actually talk to people. You have to share with others your vision in a few short sentences. You need to develop a clearly stated elevator pitch and use it with the right targets. You have to use the online tools that are available to you right now to help you spread your message. Many are free! You have to attend networking meetings and talk to more people in everyday life. If you fall short in your marketing and promotions efforts, you’re not alone. It is one of the top failings that entrepreneurs and business owners share in common. Marketing is a process and it’s something you must learn to do well in your business. It is something you will always have to do. You’ll come to understand that perfection probably won’t ever be achieved. Imperfect action .is better than perfect inaction! Learn some of the things you can do to promote what you do better and market your business now and into the future.
Dear Future Top Performer,
Are you tired of working harder instead of smarter in your STR business? Here's a wake-up call: The most successful hosts aren't grinding 24/7 – they're leveraging a proven formula that transforms average properties into profit powerhouses.
Let me share something game-changing with you...
There's a simple yet powerful equation that's revolutionizing the STR industry:
L × C × F × M = GP
This isn't just another fancy acronym – it's the exact blueprint top performers use to:
• Generate consistent leads without burning out
• Convert browsers into eager bookers
• Maximize guest frequency (hello, repeat customers!)
• Amplify their margins while others race to the bottom
Right now, you're probably leaving thousands on the table. The truth? 80% of your potential profits are locked behind just 20% of the right actions.
Ready to stop bleeding money and start leading the pack?
Join our newsletter today and get weekly insights that will help you:
✓ Master the Growth Formula
✓ Optimize your listing for maximum visibility
✓ Create an irresistible guest experience
✓ Scale your business the smart way
Don't let another day pass watching others succeed while you're stuck in the grind.
👉 Click here to join the newsletter and start your journey to the top 10%!
